By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
Lifestyle UgandaLifestyle UgandaLifestyle Uganda
  • Home
  • News
    • International News & Politics
    • Education
    • Sports
    • Money & Finance
    • Mobile and Telecommunication
    News
    Get breaking news, music updates, and celebrity stories from Uganda and East Africa. Stay informed with Lifestyle Uganda—your insider source for real-time industry updates.
    Show More
    Top News
    Lycamobile Uganda data bundles and voice (1)
    Lycamobile Uganda: 4 Most Frequently Asked Questions & Answers
    4th April 2025
    Who is John Blaq: Biography, Profile and Life Story of Kashada John
    Who is John Blaq: Biography, Profile and Life Story of Kashada John
    5th October 2023
    Maro, Maurice Kirya Help German singer Mark Forster Cross Over With “Chip In”
    17th November 2018
    Latest News
    Uganda’s Dr Patricia Adong Ojangole Named African Banker of the Year
    30th May 2025
    Sidi Ould Tah elected new President of the African Development Bank Group
    30th May 2025
    Ngũgĩ wa Thiong’o: Celebrated Kenyan Author and Activist Dies at 87
    29th May 2025
    MTN FUFA Awards 2024: Nominees Revealed for Ugandan Football’s Biggest Night
    29th May 2025
  • Business
  • Entertainment
    • Music
    • Celebrity
    • Biography
    • Lifestyle
      • Fitness
      • Pop Culture
      • Travel/Culture
    Entertainment
    Stay up-to-date with Lifestyle Uganda Entertainment—the latest news, celebrity gossip, films, and TV shows from Uganda, Nigeria, Kenya, and South Africa.
    Show More
    Top News
    Lycamobile Uganda data bundles and voice (1)
    Lycamobile Uganda: 4 Most Frequently Asked Questions & Answers
    4th April 2025
    Who is John Blaq: Biography, Profile and Life Story of Kashada John
    Who is John Blaq: Biography, Profile and Life Story of Kashada John
    5th October 2023
    The Short-Story of How Pia Pounds Got Famous Will Make You Love Her Even More
    14th April 2025
    Latest News
    Eddy Kenzo Criticises Coffee Marathon Organisers Over ‘Disrespect’ Towards Local Artists
    29th May 2025
    Bebe Cool Urges Ugandan Artists to Focus on Brand Value Amid Diamond Platnumz Fee Dispute
    28th May 2025
    Natasha Nyonyozi Wins ‘Beauty with a Purpose’ Africa at Miss World 2025
    28th May 2025
    Ugandan rapper Mun G announces 2025 concert at Kampala Serena
    27th May 2025
  • Fashion
    • Beauty Trends
    • Accessories
    • Hair
    • Lipstick
    • Makeup
    • Skincare
    FashionShow More
    Natasha Nyonyozi honoured at Miss World 2025 for autism advocacy.
    9
    Natasha Nyonyozi Wins ‘Beauty with a Purpose’ Africa at Miss World 2025
    28th May 2025
    Natural hair takes centre stage in Uganda.
    Natural Hairstyles in Uganda: The Beauty of Texture, Twists, and Timeless Trends
    26th May 2025
    This is how Zari Hassan does soft power dressing.
    Zari Hassan Just Gave Us a Masterclass in Power Dressing with Modesty — and We’re Taking Notes
    19th May 2025
    Lydia Jazmine addresses body-shaming comments.
    Lydia Jazmine speaks out against body shaming after edited photos spark backlash
    9th May 2025
    African designers to feature at top fashion weeks in Paris and Tokyo.
    African Designers to Take Global Stage with Afreximbank-Backed Fashion Showcases in Paris and Tokyo
    7th May 2025
  • Health & Living
  • Tips & Advice
Search
© 2023 Lifestyle Uganda. All Rights Reserved.
Reading: Mdundo Reaches 39.2 Million Monthly Users, Partners with MTN Cameroon
Share
Sign In
Notification Show More
Font ResizerAa
Lifestyle UgandaLifestyle Uganda
Font ResizerAa
  • Home
  • News
  • Business
  • Entertainment
  • Health & Living
Search
  • Home
  • News
    • International News & Politics
    • Education
    • Sports
    • Money & Finance
    • Mobile and Telecommunication
  • Business
  • Entertainment
    • Music
    • Celebrity
    • Biography
    • Lifestyle
  • Fashion
    • Beauty Trends
    • Accessories
    • Hair
    • Lipstick
    • Makeup
    • Skincare
  • Health & Living
  • Tips & Advice
Have an existing account? Sign In
Follow US
© 2023 Lifestyle Uganda. A Now & Entertainment Media Company. All Rights Reserved.
Lifestyle Uganda > Blog > Entertainment > Mdundo Reaches 39.2 Million Monthly Users, Partners with MTN Cameroon
Entertainment

Mdundo Reaches 39.2 Million Monthly Users, Partners with MTN Cameroon

Ssendaza Ismail
Last updated: 14th April 2025 10:49 pm
By
Ssendaza Ismail
BySsendaza Ismail
Staff Writer
Ismail Ssendaza is a passionate blogger at Lifestyle Uganda, where he shares the latest news and gossip about both local and international celebrities. With a keen...
Follow:
- Staff Writer
Share
4 Min Read
Mdundo targets 40M users after Cameroon expansion.
SHARE

Mdundo, the African music streaming service, hit 39.2 million monthly users in March 2025—just as it made its debut in the French-speaking market through a new deal with MTN Cameroon.

The company, which trades on the NASDAQ First North exchange in Copenhagen, saw a 14% jump in users compared to the same time last year, when it had 34.5 million. At this pace, Mdundo is well on its way to hitting 40 million users by June.

A big push came from the MTN Cameroon partnership. Through it, Mdundo Premium became available to MTN’s 13 million subscribers. That deal was one of three new telecom partnerships the company secured this fiscal year, helping it go beyond its target for carrier deals.

Right now, Mdundo has eight telecom partners across Africa—MTN in Ghana, Nigeria, and Cameroon; Vodacom in Tanzania and South Africa; Airtel Nigeria; Glo Nigeria; and Safaricom Kenya. Altogether, these partnerships open doors to over 350 million potential users.

- Advertisement -

Mdundo’s also making it easier to subscribe. It plans to add card payments for users outside Africa and is rolling out direct billing for its web app. On top of that, it’s working with Minipay so users can unlock premium features straight from the Opera Mini browser.

Earlier this year, Mdundo launched its app outside Africa, targeting Western markets. Right now, that’s the only version available there, and direct billing for subscriptions is expected to roll out soon.

Music-wise, Mdundo says it’s staying close to its roots by focusing on local African genres—think Fuji, Highlife, Luo, Rhumba, Singeli, Hausa, Kalenjin, and Kamba sounds. That hyper-local focus continues to be a key part of its strategy.

Even with all this momentum, Mdundo stuck to its reduced revenue forecast of 11 to 12 million Danish kroner ($1.7 to $1.8 million). That’s lower than its earlier estimate. The company blamed the dip on delayed payments from its two biggest telecom partners, which brought in 75% of its subscription income in 2024.

On April 3, Mdundo shared that it’s doing a strategic review to explore new ways to grow and boost value. With Deloitte Corporate Finance South Africa advising, the company is open to everything from new investors to possible mergers.

- Advertisement -

On the ad front, Mdundo expects better performance in the first half of 2025 compared to late 2024. It’s betting on stronger direct ad sales and better returns per campaign. While ad revenue took a hit in Q3 due to low prices, the company sees that turning around between July 2024 and July 2025.

Despite the challenges, Mdundo’s still aiming for 40 million users by June and expects to cut its losses. It predicts a negative EBITDA of 4 to 5 million Danish kroner for this fiscal year, which would be a decent improvement over last year.

Diamond Platnumz, Rayvanny in Big Trouble: Tanzania bans them from Performing
Jonathan Nalebo Confirms Split From Rolex Festival Founder Mirembe After Seven Years
Mercy Chinwo’s Latest Album: “Overwhelming Victory” Reflects Joy and Faith!
See Full List: 9th HiPipo Music Awards 2020 nominations announced
Diamond Platnumz Nominated for 2021 BET Awards: See the Complete List

Sign Up For Daily Newsletter

Be keep up! Get the latest breaking news delivered straight to your inbox.
I have read and agree to the terms & conditions
By signing up, you agree to our Terms of Use and acknowledge the data practices in our Privacy Policy. You may unsubscribe at any time.
Share This Article
Facebook Whatsapp Whatsapp Reddit Email Copy Link
Share
BySsendaza Ismail
Staff Writer
Follow:
Ismail Ssendaza is a passionate blogger at Lifestyle Uganda, where he shares the latest news and gossip about both local and international celebrities. With a keen eye for trends and a love for storytelling, Ismail aims to keep readers informed and entertained. Prior to his blogging career, he served as a System Administrator at Pearl VoIP & 3G Telecommunications UK for six months, working as a remote Network Operations Center engineer (NOC). Ismail welcomes conversations and collaborations—feel free to reach out via WhatsApp at +256753659743
Previous Article King Saha Releases New Song “Tik Tok Life”, Produced by Bass Boi
Next Article Luka Modric Joins Swansea City as Co-Owner and Investor

Stay Connected

45.2kFollowersLike
5.1kFollowersFollow
213FollowersPin
35.6kFollowersFollow
11kSubscribersSubscribe
400FollowersFollow
- Advertisement -

Latest News

Ugandan banker honoured at top African finance awards.
Uganda’s Dr Patricia Adong Ojangole Named African Banker of the Year
Business News
30th May 2025
Sidi Ould Tah elected new AfDB president with overwhelming mandate.
Sidi Ould Tah elected new President of the African Development Bank Group
Business News
30th May 2025
Kenyan author Ngũgĩ wa Thiong’o has passed away at 87.
Ngũgĩ wa Thiong’o: Celebrated Kenyan Author and Activist Dies at 87
News
29th May 2025
Public vote opens as 2024 MTN FUFA Awards nominees unveiled.
MTN FUFA Awards 2024: Nominees Revealed for Ugandan Football’s Biggest Night
News Sports
29th May 2025
//

At Lifestyle Uganda, we inform, entertain, and inspire action through the content we create — empowering you to live a celebrity life.

Quick Link

  • Home
  • News
  • Business
  • Entertainment
  • Health & Living

Top Categories

  • About Us
  • Send a Tip
  • Terms of Use
  • Privacy Policy
  • Contact

Sign Up for Our Newsletter

Subscribe to our newsletter to get our newest articles instantly!

I have read and agree to the terms & conditions
Lifestyle UgandaLifestyle Uganda
Follow US
© 2025 Lifestyle Uganda. A Now & Entertainment Media Company. All Rights Reserved.
Join Us!
Subscribe to our newsletter and never miss our latest news, podcasts etc..
I have read and agree to the terms & conditions
Zero spam, Unsubscribe at any time.
adbanner
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?

Not a member? Sign Up