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Lifestyle Uganda > Blog > Business > Uganda’s First Insurance Rebrands as Mirai General Insurance Following Pride Global Acquisition
Business

Uganda’s First Insurance Rebrands as Mirai General Insurance Following Pride Global Acquisition

Uganda’s First Insurance Company has changed its name to Mirai General Insurance following a takeover by Singapore-based Pride Global.

Musasi Isaac Christopher
Last updated: 10th May 2025 2:22 pm
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Musasi Isaac Christopher
ByMusasi Isaac Christopher
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As an aspiring lifestyle blogger at Lifestyle Uganda, I specialize in exploring the vibrant realms of health, food, and the restaurant industry. My passion for sharing...
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FICO becomes Mirai as Ugandan insurer joins Pride Global network.
The insurance firm says the name change reflects a shift towards innovation and international standards under new ownership. Photo/X/Mirai_Insurance
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One of Uganda’s oldest insurance companies has unveiled a new identity after more than three decades in business.

First Insurance Company Limited (FICO) has officially rebranded as Mirai General Insurance, marking a new chapter following its acquisition by Pride Global, a multinational insurance and financial services group based in Singapore.

The announcement was made at a launch event held at Four Points by Sheraton Hotel in Kampala on Friday.

The name “Mirai,” derived from the Japanese word for “future” or “new ray of hope,” signals what company officials describe as a renewed focus on innovation, resilience, and growth.

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Uganda becomes the first country within the Pride Global network to adopt the Mirai brand, with further rollouts expected across parts of Africa and Asia.

FICO rebrands to Mirai in major shake-up.
Photo/X/Mirai_Insurance

Speaking at the launch, Mirai’s chief executive Joseph Nsubuga said the rebrand represents more than a name change.

“This transformation is a shift in mindset—from a local to a global perspective,” he said. “We want to offer world-class service while holding on to the trust that FICO built over the years.”

Nsubuga said the new backing from Pride Global will give the company more room to expand its services, improve customer experience, and adapt to emerging risks.

Clients with existing policies will not be affected by the change, according to the company. Officials say they can expect faster claims processing, a broader range of products, and an upgraded digital platform designed to simplify service access.

Other changes include a dedicated marketing and client experience team, an expanded agency network across the country, and new insurance products tailored for sectors such as technology, energy, and agriculture.

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Founded more than 30 years ago, FICO built its reputation as a locally driven insurer. Now, as Mirai General Insurance, it enters a new phase—looking to balance international reach with a distinctly Ugandan footprint.

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ByMusasi Isaac Christopher
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As an aspiring lifestyle blogger at Lifestyle Uganda, I specialize in exploring the vibrant realms of health, food, and the restaurant industry. My passion for sharing insights and experiences drives my content, aiming to inspire and inform readers about the latest trends and tips in healthy living and culinary delights. Connect with me on WhatsApp at +256759100143.
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