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Lifestyle Uganda > Blog > Entertainment > Stella Mwangi signs Worldwide Contract with Samsung
EntertainmentNews

Stella Mwangi signs Worldwide Contract with Samsung

Bwetunge Ivan
Last updated: 21st January 2023 2:10 pm
By
Bwetunge Ivan
ByBwetunge Ivan
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A dynamic creative professional, I specialize in logo design, branding, and web design for Lifestyle Uganda. With a passion for elevating artistic voices, I also provide...
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Today on Lifestyleug.com - Stella Mwangi signs worldwide contract with Samsung
Stella Mwangi signs worldwide contract with Samsung. File Photo
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It is a big win for celebrated Kenyan-Norwegian music artiste Stella Mwangi as Samsung is using her song “No Games” in the promotion of their new Galaxy S9 and S9+.

Today on Lifestyleug.com - Stella Mwangi signs worldwide contract with Samsung
Stella Mwangi signs worldwide contract with Samsung. File Photo

Mwangi is not however the first rapper they use. In previous campaigns, the company has used music by international stars like Jay-Z and Lil Wayne.

‘No Games’ is Stella Mwangi’s 2nd single off her 2018 HollyWoodEP Album. The album dubbed #NotYOurOrdinary is set to drop later this year.

This opportunity presents itself to Stella Mwangi adding to her Hollywood mainstream production collaborations with music producers, Ad agency executives, and movie directors.

‘No Games’ was also featured on Hollywood TV Series – Black Lightning.

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In February 2018 during a private album pre-listening party in L.A, Hollywood music supervisors working on the new 2018 TV series for The CW got hooked to ‘No Games’ and immediately picked a suitable part for the record to be used for theatrical performance in one of the seasons’ premier episodes.

Today on Lifestyleug.com - Stella Mwangi signs worldwide contract with Samsung

This Hollywood deal happened early this year in February even before Stella Mwangi put out the record for publishing.

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Stella’s song being used on the Samsung Galaxy S9 and S9+ ‘Remix Your Everyday’ TVC worldwide means new fan base possibilities in the major house hold settings. This contract is a really big deal with great marketing value.

Samsung is the sixth largest brand in the world, and the exposure Stella will get through this advertising campaign is hard to measure.

Original music that’s being used in advertisements often contributes to commercial success for the musicians.

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TAGGED:EntertainmentMusicStella MwangiStella Mwangi signs worldwide contract with Samsung

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ByBwetunge Ivan
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A dynamic creative professional, I specialize in logo design, branding, and web design for Lifestyle Uganda. With a passion for elevating artistic voices, I also provide music promotion services to artists across Uganda. Connect with me on WhatsApp at +256754863448 to explore how we can collaborate and bring your vision to life.
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