By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
Lifestyle UgandaLifestyle UgandaLifestyle Uganda
  • Home
  • News
    • International News & Politics
    • Education
    • Sports
    • Money & Finance
    • Mobile and Telecommunication
    News
    Get breaking news, music updates, and celebrity stories from Uganda and East Africa. Stay informed with Lifestyle Uganda—your insider source for real-time industry updates.
    Show More
    Top News
    Lycamobile Uganda data bundles and voice (1)
    Lycamobile Uganda: 4 Most Frequently Asked Questions & Answers
    4th April 2025
    Who is John Blaq: Biography, Profile and Life Story of Kashada John
    Who is John Blaq: Biography, Profile and Life Story of Kashada John
    5th October 2023
    lifestyleug.com__Airtel Uganda revises its double data bundle offers (1)
    Airtel Uganda Is Now Offering Double Data Bundles for Its Smartphone Users
    Sponsored by
    TK Makeup Empire
    Latest News
    Uganda’s Arthur Kaluma signs with Lakers after promising Summer League showing
    29th July 2025
    Gospel singers Levixone and Desire Luzinda announce engagement — wedding set for August
    29th July 2025
    Uganda Clays Posts Shs4.95 Billion Loss for 2024, Pledges Turnaround Strategy
    26th July 2025
    Crane Bank lawyers fail to convince UK court to throw out PwC report in case against dfcu
    25th July 2025
  • Business
  • Entertainment
    • Music
    • Celebrity
    • Biography
    • Lifestyle
      • Fitness
      • Pop Culture
      • Travel/Culture
    Entertainment
    Stay up-to-date with Lifestyle Uganda Entertainment—the latest news, celebrity gossip, films, and TV shows from Uganda, Nigeria, Kenya, and South Africa.
    Show More
    Top News
    Lycamobile Uganda data bundles and voice (1)
    Lycamobile Uganda: 4 Most Frequently Asked Questions & Answers
    4th April 2025
    Who is John Blaq: Biography, Profile and Life Story of Kashada John
    Who is John Blaq: Biography, Profile and Life Story of Kashada John
    5th October 2023
    Bobi Wine and Barbie Share First Joint Magazine Cover
    Bobi Wine and Barbie Share First Joint Cover on Parents Magazine in Kenya
    3rd November 2018
    Latest News
    MultiChoice Uganda backs makeup masterclass to boost local talent, strengthen film industry
    31st July 2025
    Gospel singers Levixone and Desire Luzinda announce engagement — wedding set for August
    29th July 2025
    Lydia Jazmine Finally Drops Debut Album ‘The One and Only’ After Delays
    25th July 2025
    Canal+ seals $3 billion deal to take full control of MultiChoice, Africa’s top pay-TV giant
    25th July 2025
  • Fashion
    • Beauty Trends
    • Accessories
    • Hair
    • Lipstick
    • Makeup
    • Skincare
    FashionShow More
    MultiChoice backs beauty training to boost local storytelling.
    MultiChoice Uganda backs makeup masterclass to boost local talent, strengthen film industry
    31st July 2025
    Miss Uganda 2025 launch highlights shift in strategy.
    Search for Miss Uganda 2025/2026 Begins with Centralised Format
    13th June 2025
    Mental health advocate Hasset Dereje shines at Miss World, secures Africa title.
    Ethiopia’s Hasset Dereje Named Miss World Africa and First Runner-Up at 72nd Miss World Pageant
    2nd June 2025
    Natasha Nyonyozi honoured at Miss World 2025 for autism advocacy.
    9
    Natasha Nyonyozi Wins ‘Beauty with a Purpose’ Africa at Miss World 2025
    31st May 2025
    Natural hair takes centre stage in Uganda.
    Natural Hairstyles in Uganda: The Beauty of Texture, Twists, and Timeless Trends
    26th May 2025
  • Health & Living
  • Tips & Advice
Search
© 2023 Lifestyle Uganda. All Rights Reserved.
Reading: Spotify Hires Irvine Partners as Its PR Agency for Sub-Saharan Africa
Share
Sign In
Notification Show More
Font ResizerAa
Lifestyle UgandaLifestyle Uganda
Font ResizerAa
  • Home
  • News
  • Business
  • Entertainment
  • Health & Living
Search
  • Home
  • News
    • International News & Politics
    • Education
    • Sports
    • Money & Finance
    • Mobile and Telecommunication
  • Business
  • Entertainment
    • Music
    • Celebrity
    • Biography
    • Lifestyle
  • Fashion
    • Beauty Trends
    • Accessories
    • Hair
    • Lipstick
    • Makeup
    • Skincare
  • Health & Living
  • Tips & Advice
Have an existing account? Sign In
Follow US
© 2023 Lifestyle Uganda. A Now & Entertainment Media Company. All Rights Reserved.
Lifestyle Uganda > Blog > Entertainment > Spotify Hires Irvine Partners as Its PR Agency for Sub-Saharan Africa
EntertainmentNews

Spotify Hires Irvine Partners as Its PR Agency for Sub-Saharan Africa

Editorial Staff
Last updated: 21st January 2023 1:57 pm
By
Editorial Staff
ByEditorial Staff
Get exclusive celebrity updates featuring Jose Chamelone, Sheebah, Azawi, and Eddy Kenzo, plus the latest music news—only on Lifestyle Uganda.
Follow:
Share
3 Min Read
lifestyleug.com__Spotify Africa hires Irvine Partners as its PR agency
As a global leader in music and podcasts, Spotify now has more than 70 million tracks (including 2.6 million podcast titles) available across 178 markets. FILE PHOTO
SHARE

Integrated marketing and public relations firm Irvine Partners has been awarded the Spotify communications account in Sub-Saharan Africa.

lifestyleug.com__Spotify Africa hires Irvine Partners as its PR agency
As a global leader in music and podcasts, Spotify now has more than 70 million tracks (including 2.6 million podcast titles) available across 178 markets. FILE PHOTO

KAMPALA | LIFESTYLE UGANDA (http://lifestyleuganda.com/) — Public relations and integrated marketing agency Irvine Partners has been chosen to handle Spotify communications in Sub-Saharan Africa.

Last month, they commenced work in Nigeria, Ghana, Kenya, Uganda, and Tanzania, coordinating all PR activities.

Spotify has a community of more than 356 million monthly active users and 158 million Premium subscribers, making it the world’s most popular audio streaming service.

With 178 markets and more than 70 million tracks (including 2.6 million podcast titles), Spotify has revolutionized the way people listen to music and podcasts.

Therefore, Spotify is well-positioned to provide relevant commentary on music and audio streaming on the African continent.

- Advertisement -
lifestyle uganda adwords

Michelle Atagana, Head of Communications and Public Relations for Sub-Saharan Africa, says the brand is committed to fostering new genres by being a leading partner for creators.

More Read

lifestyleug.com__the ache for you azawi lyrics (1)
‘Ache for You’ Is the New Video From Azawi Featuring Amapiano Vibes
Ugandan Stand-Up Star Agnes Akite Viciously Attacked in Late-Night Robbery
Museveni Welcomes Starlink to Uganda in Push for Broader Internet Access
What Causes Bad Breath – The Most Common Causes You Should Know
Robert Kyagulanyi to Resume Political Campaigns, Must Comply With EC Guidelines

“With Irvine Partners on board as our communications agency, we look forward to strengthening our positioning and commitment to the African market, Music, creativity, and storytelling is a great part of African culture, and we’re focusing on articulating Spotify’s offering for listeners and creators across the continent,” says Atagana.

”Our collaboration with Irvine Partners will help us strengthen our positioning and commitment to the African market. Music, creativity, and storytelling are important parts of African culture, and we’re working to articulate Spotify’s offering for African listeners and creators”, says Atagana.

Music from Africa, particularly Afrobeats, Amapiano and Gengetone, has seen exponential growth in interest. Spotify is aiming to make African artists more prominent.

Recently, Spotify Africa announced the EQUAL Artist Programme, the company’s latest commitment to fostering equity for women in the music industry.

DJ DBN Gogo, from South Africa, was October’s Artist of the Month. Previous Artists of the Month included Nigerian star Tiwa Savage and Kenyan artist Ssaru wa Manyaru.

- Advertisement -

In Nigeria, Ghana, Kenya, Uganda, and Tanzania, the agency will handle any media inquiries regarding Spotify, which can be directed to [email protected].

This article is supported by Makeup Store Uganda, a Cosmetics Store in Kampala with original makeup products from Europe. They are located at Equatorial shopping mall, level 2 shop no 272, and you may contact them via WhatsApp at +256793851784 or by phone at +256789436581.

- Advertisement -
Daniel Kaluuya in Golden Globe Awards 2021 for ‘Judas and the Black Messiah’
Cellulant and Fintech Startup Grey Team Up for Expansion in East Africa
A Comparison of Dental Anesthesia Types and Their Side Effects
Suicide Bomber Intercepted Near Catholic Shrine in Uganda, Had Deep ADF Ties
Netflix Announces Discontinuation of Free Services in Kenya
TAGGED:hires irvine partners prirvine partners pr agencyirvine partners sub-saharanirvine partners sub-saharan africaspotifyspotify africa pr agencyspotify hires irvine partnersspotify irvine partnersspotify irvine partners pr agencyspotify sub-saharan africa

Sign Up For Daily Newsletter

Be keep up! Get the latest breaking news delivered straight to your inbox.
I have read and agree to the terms & conditions
By signing up, you agree to our Terms of Use and acknowledge the data practices in our Privacy Policy. You may unsubscribe at any time.
Share This Article
Facebook Whatsapp Whatsapp Reddit Email Copy Link
Share
ByEditorial Staff
Follow:
Get exclusive celebrity updates featuring Jose Chamelone, Sheebah, Azawi, and Eddy Kenzo, plus the latest music news—only on Lifestyle Uganda.
Previous Article lifestyleug.com__Wizkid new album More Love, Less Ego (1) ‘More Love, Less Ego’: Wizkid Names Fifth Album, and Release Date
Next Article lifestyleug.com__get free minutes airtel money (1) Airtel Customers To Receive Free Minutes if They Use Airtel Money

Stay Connected

45.2kFollowersLike
5.1kFollowersFollow
213FollowersPin
35.6kFollowersFollow
11kSubscribersSubscribe
400FollowersFollow
- Advertisement -

Latest News

MultiChoice backs beauty training to boost local storytelling.
MultiChoice Uganda backs makeup masterclass to boost local talent, strengthen film industry
Entertainment Fashion Makeup
31st July 2025
Kaluma, who has represented Uganda internationally, now shares a locker room with LeBron James and Luka Dončić.
Uganda’s Arthur Kaluma signs with Lakers after promising Summer League showing
News Sports
29th July 2025
Levixone and Luzinda go public with engagement.
Gospel singers Levixone and Desire Luzinda announce engagement — wedding set for August
Entertainment News
29th July 2025
Uganda Clays posts deeper losses for second straight year, but eyes recovery with new strategy.
Uganda Clays Posts Shs4.95 Billion Loss for 2024, Pledges Turnaround Strategy
Business News
26th July 2025
//

At Lifestyle Uganda, we inform, entertain, and inspire action through the content we create — empowering you to live a celebrity life.

Quick Link

  • Home
  • News
  • Business
  • Entertainment
  • Health & Living

Top Categories

  • About Us
  • Send a Tip
  • Terms of Use
  • Privacy Policy
  • Contact

Sign Up for Our Newsletter

Subscribe to our newsletter to get our newest articles instantly!

I have read and agree to the terms & conditions
Lifestyle UgandaLifestyle Uganda
Follow US
© 2025 Lifestyle Uganda. A Now & Entertainment Media Company. All Rights Reserved.
Join Us!
Subscribe to our newsletter and never miss our latest news, podcasts etc..
I have read and agree to the terms & conditions
Zero spam, Unsubscribe at any time.
adbanner
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?

Not a member? Sign Up